Good Growth Company

Recibidas : Estas son todas las innovaciones que Team for the Planet ha recibido a través de su formulario de presentación de innovaciones

GG is a business system to restore nature at scale

El efecto palanca utilizado
Sufficiency
El sector empresarial
Farming
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Fecha de presentación 1 de junio de 2023 Fundadores Cedric Bussac Urbanización Tbilisi, Mongolia

El proyecto en detalle

Nota: este formulario debe ser cumplimentado en su totalidad por las personas que proponen la innovación.

¿Qué problema se ha resuelto?

problem: a 30 years old overgrazing crisis triggered by increased international demand for (cheap) cashmere that is pushing Mongolian rangelands towards the tipping point of irreversible degradation (150 millions Ha) = loss of biodiversity (flora and fauna) and soil functions including capacity to sequester carbon. The degradation is accelerating over the years, as highlighted in the attached documentation.

¿Cómo se resuelve?

we design value chains for animal fibre products that are based on nature carrying capacities and not the other way around. Our work with communities starts with identifying overgrazing as a cause of rangeland degradation, defining the boundaries of the landscape the community manages it's a paradigm shift in the way the industry approach business.

¿Quiénes son los clientes potenciales?

target: animal fibres value chains stakeholders, from producers to processors. Clients: fashion brands

¿En qué se diferencia esta solución?

We focus on the core of the problem: overproduction of a single commodity (cashmere). We agree science-based destocking programs with local herding communities, and integrate them into our value chain design and financial model. No one else has tried this before.